The company is also planning to make a strong entrance into the sports nutrition category with a full line of trace mineral products under the TMR Sport and Adventure Athletics brands in 2019. “We have a long, storied business relationship with TMR, and we believe the rebranding will make the product line more inviting and accessible to a broader range of consumers.” “We were so pleased when TMR asked us to help re-imagine the look and feel of the brand and make it more relevant to today’s young, active consumers,” said Jeff Hilton, co-founder and CMO of BrandHive. ConcenTrace and all of the TMR product labels are randomly tested and verified to meet label claims by the Natural Products Association’s TruLabel Program. TMR is stating unabashedly that it adheres to clean label standards and fully transparent sourcing. “After forty years of perfecting trace minerals and the science behind them, we wanted to freshen up our look, and ensure that we are connecting with both our traditional, as well as new customers.”īy gently harvesting the health-promoting ionic minerals found in Utah’s inland sea and making them available to the general public, TMR remains committed to being the best source for essential minerals necessary for maintaining proper health, including magnesium, selenium, lithium and boron. Trace Concentrace Mineral Drops is made from Utahs Great Salt Lake inland seawater, which contains, in the form of a balanced concentration of electrolytes. “While we are a well established brand known for our quality, science and efficacy, it is important for younger, active consumers to recognize the benefits of supplementing with these essential minerals,” said Matt Kilts, Managing Partner of TMR. A simulation grid was extracted from the project’s geological model encompassing an area around Price. The macrominerals are calcium, phosphorus, magnesium, sodium. Carbon dioxide was sourced from regional power generation stations and heavy industries throughout Utah, with an emphasis on emissions reduction at the Hunter Power Plant near Castle Dale, Utah. Trace minerals are needed in very small amounts. TMR partnered with BrandHive, a marketing and branding firm with 20+ years of expertise in healthy lifestyle products, to develop a new corporate logo and refreshed branding and packaging to help communicate TMR’s legacy in efficacious supplements to a broad range of consumers. Macrominerals are needed in large amounts. Science is still learning about many of the functions of minerals. Utah is only producer of beryllium, and magnesium metal and a major producer of bentonite, copper, gold, and vanadium. Trace Minerals Research, provider of trace mineral fuelled supplements for more than 40 years, has unveiled new brand and packaging designs. There are about sixty different minerals that make up about four percent of the body.
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